Instagram is one of the newest social media platforms that is growing by leaps and bounds. I have multiple theories as to why Instagram has grown so fast but I think the easiest one to comprehend is that pictures tell 1,000 words. When people see pictures that resonate with them they only need click the ‘heart’ button to cast a vote for that picture.
The beauty of pictures is just that. Beauty is in the eye of the beholder and when we see pictures we imagine that image in our lives. How did that item make us feel? Happy or sad or otherwise? Regardless of how you feel a picture generates an emotion and that is why I believe that Instagram has grown the way it has.
Now if you are a business how do you convey your brand to the community and grow your Instagram community to generate revenue and is being on Instagram worth your time and effort. I will be the first to say that Instagram is not for every business, but that can be said for any social media platform. Your content must resonate on the platform in order for it to be effective so Instagram lends itself to the food industry (restaurants, chefs, food trucks) as well as industries such as real estate, clothing and travel.
Tips For Growing Your Instagram Community
- Post Content That Enhances The Life Of Your Community